JIM Youth lab: YOLO main motto of Flemish youth


Profacts organized a large research among N=527 Flemish youths (16-23 years old) for the TV channel JIM. The research, in collaboration with Herman Toch of Dreams & Fears, focused on life changing experiences and how they serve as a source of inspiration for guiding principles or motto’s that young people nowadays live by. Main life altering experiences for young people are traveling, a new love and festivals. Especially experiences that are shared with friends or relatives have an impact ...

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